Door-to-door flyer distribution describes the delivery method: field teams move through selected routes and place flyers at individual doors or other appropriate delivery points along the route. A door-to-door campaign may cover residential properties, commercial properties, or a route containing both, depending on the campaign plan. The focus of this service is how the material is physically delivered rather than a single audience type.
Campaign planning can account for the target area, route boundaries, number of pieces available, property mix, timing, and any placement instructions that apply to the job. Defining the route before distribution helps match the available flyer quantity to the geographic area the campaign is intended to cover.
For the broader service, see Flyer Distribution. Campaigns specifically focused on households can use Residential Flyer Distribution, while business-property campaigns can review Commercial Flyer Distribution.
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